Title of Paper:How highly creative product descriptions lead to attitude change: A dual-process model

Hits:

DOI number:10.1080/20445911.2021.1876713

Journal:Journal of Cognitive Psychology

Discipline:Management Science

Document Type:J

Volume:33

Issue:2

Page Number:207-227

Translation or Not:no

Date of Publication:2021-01-12

Included Journals:SSCI

Correspondence Author:Jingbo Shao