标题：
A non-additive multiple criteria analysis method for evaluation of airline service quality
点击次数：
DOI码：
10.1016/j.jairtraman.2015.05.006
所属单位：
经济与管理学院
发表刊物：
Journal of Air Transport Management
关键字：
Airline
Service quality
lk fuzzy measure
Choquet integral
摘要：
Subjective preferences with interactive property are often involved in the evaluation of airline service
quality. It may not be possible, however, to correctly evaluate service quality using conventional additive
measures. The fuzzy measure, which is a non-additive measure, is more suitable for this situation. Given
the presence of arduousness in current fuzzy measure identification and in the calculation of the
comprehensive performance values of alternatives in terms of the Choquet integral, this paper proposes
the lk fuzzy measure and introduces Marichal entropy of the lk fuzzy measure to reach a solution. This
paper also presents the aggregator Choquet integral with respect to the lk fuzzy measure. To verify the
method's effectiveness, an application study of the comprehensive performance of 15 US airlines was
conducted, using data collected over a 10-year period. Our results show that the proposed method is a
suitable multi-criteria analysis method, which can be used to evaluate the performance of airline service
quality when manemade interaction phenomena are not existent.
论文类型：
期刊论文
期号：
47
页面范围：
154-161
是否译文：
否
发表时间：
2015-08-01
收录刊物：
SCI
合写作者：
张玲,Cui, Yuchen,熊智,刘建业,赖际舟,吕品
通讯作者：
熊智,章玲
发表时间：
2015-08-01
附件：
学位：博士
职称：教授
所在单位：经济与管理学院