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Television audience can learn and can forget—Modeling the audience’s dynamic decision procedure

Date of Publication:2017-07-01 Hits:

Affiliation of Author(s):经济与管理学院
Journal:marketing strategy in the sharing economy: localization and globalization
ISSN No.:2357-1918
Translation or Not:no
Date of Publication:2017-07-01
Co-author:Geoffrey TSO,zhanghao,wjl,Liu Wenlong
Correspondence Author:Geoffrey TSO,Song Lianlian

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Television audience can learn and can forget—Modeling the audience’s dynamic decision procedure